“Suppliers are dealing with a shit-show of data from all their customers. That lack of standardization in the type, presentation, and structure of 3D data they receive is killing the adoption of MBD.” Jennifer Herron
To realize the benefits of Industry 4.0, the Digital Twin, and Model-Based Enterprise (MBE) in the supply chain, foundational Model-Based Definition (MBD) capabilities are required. MBD adds machine-readable Product Manufacturing Information to 3D CAD models to create a “complete” product definition. MBD reduces variability during data translation, provides more accurate product definition information and enables wider and faster dissemination.
In this IMTS Spark session, we connect with Jennifer Herron, founder and owner of Action Engineering, an organization with more than 12 years of experience helping large and small companies achieve the benefits of MBD. Jennifer will explain how MBD has enabled improvements of 80 percent in one area alone while exploring three major topics:
- Product Definition (PD) requirements captured in 3D datasets.
- Tracing, automating, and feeding-back digital engineering changes between the Original Equipment Manufacturer (OEM) and the supply chain.
- Tracing, automating, and feeding-back inspection data that certifies that the end-item is built as specified.
Founder & CEO
Jennifer Herron is the CEO of Action Engineering, a registered Women-Owned Small Business specializing in guiding organizations through their transformation into a Model-Based Enterprise (MBE) using Model-Based Definition (MBD). She serves on the Digital Metrology Standards Consortium (DMSC) Board of Directors, which maintains the QIF and DMIS standards. Ms. Herron has extensive experience with the hardware design for spaceflight and military systems, and as such, is an expert in multiple CAD packages (e.g., Creo, NX, SOLIDWORKS, Inventor). She holds a patent for a snake propulsion mechanism and is the author of Re-Use Your CAD: The Model-Based CAD Handbook. Because standards are the lynchpin to a digital transformation, she also serves on the American Society of Mechanical Engineers (ASME) and the Automotive Industry Action Group (AIAG) to write standards that empower all industries to do business differently.