Action Engineering’s Guide to a Successful 3D Data Transition In Part III of our chat about the Action Engineering roadmap Rhiannon, Jennifer, and Duane dive into the key component to 3D transition success: Trust. Duane: There’s another aspect to that trust with the suppliers, which is intellectual property because the OEM is really concerned about […]
Engaging the Manufacturing Supply Chain
Strategic Program Key Points – Our Guide to a Successful 3D Data Transition In Part II of our roadmap conversation Rhiannon, Jennifer, and Duane talk about the challenge of bringing 3D data to the supply chain. How does the roadmap relate to the supply chain? Jennifer: There is a huge groundswell of wanting to do […]
How Digital Data Helps Supply Chain Resilience
Rhiannon Gallagher, former Chief Social Scientist at Action Engineering talked to Duane Hess, Chief Project Officer at Action Engineering about supply chain resilience, the pandemic, and MBD. Rhiannon: Tell me about when you first started seeing the potential for MBD in the face of the pandemic challenges? Duane: It was an Italian company that did 3D printing. There was […]
Understanding the Challenges of Today’s Digitized Supply Chain
It seems that the pandemic has presented more challenges to the supply chain than we’ve ever seen before, but why? To help unpack the challenges of today’s supply chain, today Thom Singer and Craig Brown welcome Jennifer Herron, founder and CEO of Action Engineering. Jennifer works to help manufacturers build resilient futures centered on connected, […]
MBD Efficiencies for Small Manufacturers
NIST recently published Sometimes It’s Not Easy Being a Small Manufacturer, outlining a few of the unique challenges small manufacturers have faced during the COVID-19 pandemic. “We desperately need the MEP National Network… to ensure that there’s a focus in the next year on efficiency.” That focus on efficiency, [the panelist] said, should include the […]
Supply Chain Focus: A Conversation with Jennifer Herron at IMTS spark 2021
“Suppliers are dealing with a shit-show of data from all their customers. That lack of standardization in the type, presentation, and structure of 3D data they receive is killing the adoption of MBD.” Jennifer Herron To realize the benefits of Industry 4.0, the Digital Twin, and Model-Based Enterprise (MBE) in the supply chain, foundational Model-Based […]
Jennifer Herron Presents at IMTS spark
Jennifer Herron, founder & CEO of Action Engineering, will present “Foundational Supply Chain MBD Capabilities” at IMTS spark 2021. To realize the benefits of Industry 4.0, the Digital Twin, and Model-Based Enterprise (MBE) in the supply chain, foundational Model-Based Definition (MBD) capabilities are required. MBD adds machine-readable Product Manufacturing Information to 3D CAD models to create […]
3D CIC: Home Edition – Joys & Challenges as a Supplier in the Automotive Industry
This 3D CIC: Home Edition virtual event talks about how DBM Reflex has overcome challenges with incoming customer CAD data, use cases, and ROI considerations in the automotive industry. You can watch this episode for FREE in OSCAR Online Learning. DBM has discovered benefits both in CAD and in some MBE applications by using automated […]







